Buy or Lease?

If you're looking for a new Mazda, you might still be up in the air about whether or not you will decide to purchase your new car...so we thought we'd weigh some pros and cons on buying and leasing to get you going.

When you lease a vehicle, you have less to worry about and pay for in regards to maintaining it.  You’ll also be driving the newest model available at the time of the lease, and you can do that continuously.  Finally, you don’t ever absorb the full depreciation costs of the car, but only for the length of your lease.

When you finance a vehicle, you own it, and after some time you will no longer have to make payments on it.  You don’t have to worry about any penalties and your insurance is less limited, and you are also able to build equity based on your vehicle’s depreciation rate.

Both buying and leasing have their disadvantages as well, such as paying back interest when a car is purchased, or higher insurance costs for a leased vehicle.  The fact of the matter is that there are an endless number of factors to consider when deciding between financing or leasing, so outlining both the benefits and disadvantages in terms of priority can be of benefit when making your decision.

Parks Mazda is glad to help answer any questions you have on purchasing your next vehicle.  Feel free to contact us or simply stop by!

Spring Car Care Tips

With springtime now in full bloom, we thought we’d share a few care care tips to help keep your Mazda in top shape this spring.

The most important and most obvious starting place is performance of routine maintenance as indicated by your Mazda owner’s manual.  This includes changing the oil and flushing of other fluids among other things.

Next, replace your wiper blades and filters.  This could include your air filter, oil filter, or fuel filter among a few others that have become clogged or dirty beyond cleaning.

Also check that your tires are ready for springtime's heat and rain.  Winter and snow aren't friendly to cars, especially the tires, and can cause low tire pressure which might result in unbalanced tread wear.

Finally, make sure your engine is good to go.  This means your serpentine belt is tight and your car is starting easily and running smoothly at idle.  A few causes for these problems relate to electrical malfunctions, be it in the ignition or sensors.  Also be sure to make your A/C is functioning properly as it can effect your Mazda’s cooling abilities.

Mazda in Action

We though we'd take a "brake" from letting you know about our specials and what not (we're going to let the website do that today!)...to share this great video from Red Bull.

The video is of driver "Mad Mike" driving, or more specifically, drifting a superpowered Mazda RX-7 through the hills of New Zealand's South Island.  We promise you'll enjoy it.

For us, we think the video does a great job of capturing some of that Mazda spirit to defy expectations.  The RX-7's rotary engine, the beyond-impressive driving, and the gorgeous landscape all evoke that spirit, and we're proud to be a part of that.

Vehcile Maintenance Mistakes

If you happen to have the extra time to perform some routine vehicle maintenance, it's a great way to save some cash and put it toward more important vehicle services.  However, a lot of us are guilty of some common, but not well known, maintenance mistakes.  Here's a few of the more common of these easy-to-make vehicle maintenance mistakes:

- Tire Inflation.  Many times, people take the reading on the tire's sidewall as the recommended air pressure.  Usually, this is the maximum recommended pressure the tire can withstand, and filling to this pressure could result in a tire blowout among other things.  People assume that higher air pressure results in better mileage, performance, etc. but it can actually lead to improperly balanced tread wear as well as a rough ride and decreased mileage.  Decreased performance and shorter tire life are ultimately the results of over-inflating.  Rotating your tires will also help with any asymmetrical tread wear.

- The "tune up."  Vehicles no longer need regular adjustment of parts, such as carburetors, ignition timing, and valve adjustments.  New vehicle computers take care of all these components themselves, leaving only spark plug replacement associated with the "tune up" moniker.

- Higher octane fuel.  It's easy to assume that higher octane fuel, because of its cost and some loose associations to certain types of vehicles, results in better performance and/or efficiency.  The truth is, the octane rating is an indication of the fuel's ability to resist fuel ignition, also called knocking.  New car technology, such as knock sensors, and OEM's have a recommendation for the proper octane fuel to be used, so it's important to follow the suggestion in order to maintain your vehicle's optimum performance.

Check out this article for more maintenance mistakes and how to correct them. If you'd rather have these services done by Parks Mazda, we'd be glad to assist you!

Mazda and Star Trek

We knew the 2014 Mazda6 had advanced SKYACTIV technology in addition to its aerodynamic good looks, but now that it's being promoted in relation to the upcoming Star Trek film, it seems almost futuristic.

Mazda and Paramount are promoting the new Mazda6 as well as the upcoming “Star Trek Into Darkness” movie premiering May 17th.

After you check out the video, check out the app created by Paramount featuring Mazda, where players go on missions and improve rank in Starfleet Academy.  The app is available on the App Store and Google Play, while the new 2014 Mazda6 is available at Parks Mazda.

2014 Mazda6

We think the 2014 Mazda6 is redefining Mazda. This short little video goes over almost every detail that sets the Mazda6 apart from its competitors. Things like the new SKYACTIV 6-speed transmission with a "brain" that helps with shifting, or better aerodynamics than a Ferrari California. Yes, we said Ferrari.

The design of the 2014 Mazda6 reflects the new Kodo design campaign. Kodo, or "Soul of Motion," is seen throughout the car's profile, both in terms of exterior and interior design as well as the powertrain and drivetrain.

If you're ready to experience all the Mazda6 has to offer, stop in for a test drive at Parks Mazda!

Mazda Incentives

Now is a great time to purchase or lease a new Mazda.  New Mazda incentives are available on all new models, including the award-winning 2014 Mazda6 and 2014 Mazda CX-5.  Whether you're looking to buy or lease, and are a current Mazda owner, military member, or a prospective buyer, there's an offer for you.

Financing is available for all models, with rates from 0% APR and 1.9% APR for up to 60 months depending on your model of choice.  Current owners, as well as military members, can also get rewards cash that is good toward the purchase of a new Mazda, adding to your savings.

If you're ready to consider buying or leasing a new Mazda, please feel free to stop by Parks Mazda or contact us at 888-413-4057 with any questions or concerns.  We look forward to taking care of you!

Mazda Celebrates Its History

 

For those of us not living in Hiroshima, Japan (which should be all of us, but if not, greetings, Japan fans!), Google and Mazda have teamed up to offer you a special experience.

You can now "tour" Mazda's museum via Google Maps.  The tour works just like Google Maps normally does when searching locations, only you're doing it...inside (mind-blowing, we know).

The museum itself houses some rare bits of Mazda history tracing all the way back to its humble beginnings and racing roots.  The Mazda story itself is also quite interesting, as is the brand's ideology on how to make better vehicles.

 Once you've finished learning about Mazda's history, we invite you stop into Parks Mazda to see the latest iterations of Mazda technology, like the acclaimed 2014 Mazda6!

2014 Mazda6

The 2014 Mazda6 has received much praise for its new look, performance, and best of all, pricing. Whichever trim you choose, Mazda has outfitted the Mazda6 with the right features to complement the trim. The Grand Touring model for instance, comes equipped with leather seating, HID headlights, 11-speaker BOSE sound system, paddle shifters, and navigation for starters.

One common feature found on all 2014 Mazda6 models is the SKYACTIV engine. The SKYACTIV technology gives the vehicle better fuel efficiency by combining lightweight components with technological innovations such as variable valve timing and advanced transmission components. The end result is a happy driver with more cash in his pocket.

If you'd like to learn more about the 2014 Mazda6 or are interested in a test drive, don't hesitate to contact Parks Mazda or stop on in!

Customer Loyalty... Johnson Family Buys 2nd MAZDA3!

Customer loyalty... Every company strives to create it but few succeed in creating it. Apple, Starbucks, Coke and McDonald’s are a few of the very successful companies who have created customer loyalty, and they continue to grow their market share annually. The question that every marketing executive has asked themselves over and over again is “how do I keep my current customers loyal to me and how do I get them back in the door for repeat business?” At Parks Mazda, we recently had a chance to speak to a repeat customer who came back to Parks Mazda to purchase their second MAZDA3 in less than 5 months... We wanted to find out why they came back so we asked them. Julie Johnson said, “The exceptional customer service is why we came back.” We asked Mrs. Johnson what she liked most about her experience with Parks Mazda, and she said, “The people... Everyone was so easy to work with, and they were able to understand our needs and got us into the car that we wanted. It was a very easy buying experience for us.” We asked, “Would you recommend Parks Mazda to your friends and family?”, and she said, “Yes! We would, and we have!”

We hear it all the time; customer service is the key to a successful business. Here, at Parks Mazda, we pride ourselves on delivering a quality product at a fair price with exceptional customer service. Stop by today to start your Zoom-Zoom Experience!

Johnson Family February 2011	Johnson Family July 2011

Looking to Be Confident With Your Next Used Car Purchase?

You love the fun, Zoom-Zoom feeling of exhilaration that comes with driving a Mazda and prefer buying pre-owned over new, but you worry about whether quality is an issue? Well, for your next purchase, you might want to consider a Mazda USA Certified Pre-Owned Vehicle... With the detailed, 150-point inspection required of any vehicle to qualify as a Mazda USA Certified Pre-Owned Vehicle, only well-maintained, late model vehicles make the cut, ensuring peak performance on the inside and out. Then, as a Mazda USA Certified Pre-Owned Vehicle, each comes with a 12-month / 12,000-mile vehicle limited warranty as well as a 7-year / 100,000-mile Power train limited warranty. In addition, the purchase of a Mazda USA Certified Pre-Owned Vehicle comes with 24-hour roadside assistance, zero deductible, a vehicle history report, the option of financing with a lower interest rate and transferable benefits, all with extended coverage available. For more details, click here to view a brochure on the Mazda USA Certified Pre-Owned Program or visit ParksHighPoint.com to start selecting your next Mazda today.

Award-winning MAZDA2 Has Arrived in High Point... Are you ready?!?

The reviews are in, and the all-new MAZDA2 is a huge hit... With unforgettable style, impressive fuel economy at up to 35 mpg and an affordable price tag, this subcompact truly is "wicked-fun and wallet-smart". We are so excited that it has arrived, but don't just take our world for it. Click here to read what U.S. News & World Report, Edmunds.com, Autoblog, Edmunds' Inside Line and Automobilemag.com have to say, proving that the MAZDA2 is a car you'll definitely want to add to your wish list.

Compare price, fuel economy, standard equipment, legroom as well as smooth drive, and the MAZDA2 wins time after time, no matter whether it is versus Honda Fit, Nissan Versa or Toyota Yaris... Want to schedule your test drive of the all-new MAZDA2 today? Please add your email in the comments section or email Chris Flynt via cflynt@parkshighpoint.com, and we'll schedule your test drive as soon as possible. In the meantime, feel free to stop by our showroom for a brochure or to see the all-new MAZDA2 for yourself... Can't wait to share our excitement with you!